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Universal Kids & YouthfulNest Room Update Contest

Official Rules

March 15, 2021 — March 29, 2021

PRELIMINARY INFORMATION: NO PURCHASE NECESSARY. A purchase will not improve your chances of winning. Void where prohibited. The Universal Kids & YouthfulNest Room Update Contest (“Contest”) will begin on March 15, 2021 at 12:00 P.M. ET and end on March 29, 2021 at 12:00 P.M. ET (“Contest Period”).  All times in the Contest refer to Eastern Time (“ET”). Odds of winning depend upon the number of eligible Entries (defined below) received. Contest is subject all applicable federal, state and local laws.

ELIGIBILITY: Open only to permanent, legal United States residents who are physically residing in one (1) of the forty-eight (48) contiguous United States or the District of Columbia, and who are eighteen (18) years of age or older as of the start of the Contest Period. Officers, directors, and employees of Contest Entities (as defined below), members of these persons’ immediate families (spouses and/or parents, children, and siblings, and each of their respective spouses, regardless of where they reside), and/or persons living in the same households as these persons (whether or not related thereto) are not eligible to enter or win the Contest. Contest Entities, as referenced herein, shall include Universal Kids and NBCUniversal Media, LLC, both located at 30 Rockefeller Plaza, New York, NY 10112 (collectively, “Sponsors”), YouthfulNest, L.L.C. (“Prize Provider”), and each of their respective parent, subsidiary, and affiliate companies, and their administrative, advertising, and promotion agencies, and any other entity involved in the development, administration, promotion, or implementation of the Contest.

HOW TO ENTER: To enter the Sweepstakes, during the Contest Period, use your personal Instagram account to visit the @UniversalKids Instagram page located at (the “Page”). Then, submit as a “Comment” in the comments section of the Contest post that will be posted on the Page on or about March 15, 2021 at 12:00 P.M. ET (the “Post”) a statement (“Statement”) of nine (9) words or more (not to exceed forty (40) words) on the following theme (“Theme”) why you would like to have your child’s bedroom re-designed (“Entry”). The Entry must be submitted via a “Comment” on the Post. If your Instagram account is set to the “Posts are Private” setting, your Instagram Entry may be disqualified and rejected as ineligible for consideration in the Sweepstakes. An Instagram account is required to enter the Sweepstakes via Instagram. If you do not already have an Instagram account, you can go to to create a free Instagram account. If you choose to submit your Entry via your web-enabled mobile device, data rates may apply. See your wireless service provider for details on rates and capabilities. All Entries become the property of Sponsors and will not be acknowledged or returned.

You must submit the Statement as part of your Entry to enter and be eligible for the Contest.  By entering the Contest, entrants grant Sponsors the non-exclusive, royalty-free, and irrevocable rights to use, reproduce, copy, publish, display, distribute, perform, translate, adapt, modify, and otherwise exploit the Statement and to incorporate the Statement in other works in any and all markets and media worldwide in perpetuity. Entrants warrant that they have the sole and exclusive right to grant such rights to Sponsors and that the Sponsors' reproduction, publishing, displaying, and/or other use of the Statement will not infringe on any rights of third parties, including, without limitation, copyright, trademark, privacy, or publicity, or create claims for defamation, false light, idea misappropriation, intentional or negligent infliction of emotional distress, or breach of contract.  If any Statement contains material that is violent, pornographic, obscene, illegal, inappropriate, or racially or morally offensive or if any Statement does not comply with these Official Rules or meet Sponsors’ standards for any reason, as determined by Sponsors in their sole discretion, such Statement (and the related Entry) may be rejected as ineligible for consideration and/or deleted from the Page.  Entries must comply with all applicable laws, rules, and regulations.  Sponsors shall have no obligation to copy, publish, display, or otherwise exploit the Statement.

Sponsors may choose to display on the Page a selection of Entries, in whole or in part, as determined by Sponsors in their sole discretion. By entering the Contest, each entrant agrees to the display of such entrant’s name, Instagram username, and Statement, in whole or in part, on the Page.  

Limit one (1) Entry per person during the Contest Period. Multiple entries received from any person or email address beyond this limit will void all such additional entries. Entries must be received before March 29, 2021 at 12:00 P.M. ET to be eligible for the Contest. Sponsors’ computer shall be the official timekeeper for all matters related to this Contest.  Entries generated by a script, macro, or other automated means or by any means that subverts the entry process will be disqualified. Entries that are incomplete, garbled, corrupted, or unintelligible for any reason, including, but not limited to, computer or network malfunction or congestion, are void and will not be accepted. In case of a dispute over the identity of an entrant, the authorized account holder (or registered subscriber) of the Instagram account used to enter, or the authorized account holder (or registered subscriber) of the email address submitted at the time of Entry, will be deemed the entrant. “Authorized account holder” of a Instagram account is defined as the person who is assigned to a Instagram account by Instagram. “Authorized account holder” of an e-mail address is defined as the person to whom the email address is assigned by an Internet service provider, online service provider, or other organization that is responsible for assigning email addresses for the domain associated with the submitted email address. Entry constitutes permission (except where prohibited by law) to use entrant’s name, Instagram user name, email address, city, state, likeness, image, and/or voice for purposes of advertising, promotion, and publicity in any and all media now or hereafter known, throughout the world in perpetuity, without additional compensation, notification, permission, or approval. Limit one (1) Prize (defined below) per person, household, and family.  

PRIVACY: Entrants will have the opportunity to receive information from Sponsors and selected partners by checking the appropriate box(es). If, at any time, you no longer wish to receive materials from Sponsors or our partners, please go to Sponsors’ privacy policy, located at, or the applicable partner’s privacy policy and follow the procedures indicated.

JUDGING; WINNER SELECTION AND NOTIFICATION: On or about April 7, 2021, one (1) or more qualified judges selected by Sponsors (“Judges”) will review all eligible Entries received during the Contest Period and select two (2) potential winners (“Winners,” each a “Winner”) based on the following judging criteria (“Judging Criteria”): Originality (50%), Alignment to the Theme (50%). The selection and review process may occur on a rolling basis as Entries are received. In the event of a tie, the Judges will break the tie by selecting the tied entrant who received the highest points from the Judges for Originality. In the event a tie remains, the tied Entries will be judged by an additional tie-breaking judge, using the Judging Criteria, to determine which of the tied entrants will be the potential Winners. 

Decisions of Sponsors and Judges are final and binding with respect to all matters related to the Contest. Winning is subject to verification of eligibility. Sponsors reserve the right to pick fewer than two (2) Winners or extend the Contest Period if the Contest does not receive a sufficient number of eligible and qualified Entries, as determined by Sponsors in their sole discretion. Sponsors will make two (2) attempts to notify potential Winners via direct message on Instagram and/or by leaving a comment on potential Winners’ Entry on the Post. Sponsors may share potential Winners’ name and contact information with Contest Entities and/or any prize provider, as applicable, if necessary. Potential Winners may be required to provide, execute, and return any information or documents as requested by Sponsors, including, without limitation, an affidavit of eligibility, waiver of liability, and, except where prohibited, publicity release (collectively, “Contest Documents”) within two (2) days of such notification. Noncompliance within this time period will result in disqualification. If a potential Winner cannot be reached, is found to be ineligible, cannot or does not comply with the foregoing requirements and these Official Rules, or if Prize (defined below) or prize notification is returned as undeliverable, such potential Winner will be disqualified and Sponsors will award the Prize (defined below) to the runner-up based on the Judging Criteria.

PRIZE: There will be two (2) prizes (“Prizes,” each a “Prize”) awarded; one (1) Prize will be awarded to each Winner. Each Prize consists of one (1) YouthfulNest Essential Package and one (1) of the following Add-On Services: Room Installation Guide or Personal Shopper for one (1) room.

The YouthfulNest Essential Package includes:

  • An initial consultation by conference call (voice or video) with each Winner
  • Unlimited Direct Messaging about design project with Winners’ personal online design studio
  • Delivery of initial room designs, with custom curated furnishing and décor products, to each Winner within three (3) days of initial conference call, unless otherwise agreed upon between Prize Provider and Winner
  • Once feedback is received from Winner, Prize Provider agrees to deliver updated designs based on such feedback within one (1) day, unless otherwise agreed upon between Prize Provider and Winner
    • Five Versions with alternative product requests
  • Shopping List with one-click shopping of each product
  • Design Rational to understand design selections
  • 2D Floor Plan
  • Color Consult for wall, ceiling or trim paint
  • Prize Provider agrees to adjust the scope of installation requirements for all design elements based upon Winners’ limitations, if any.

PRIZE DOES NOT INCLUDE IN-PERSON SERVICES OR A ROOM RENOVATION. Winners are not required to purchase the products on the shopping list provided by the Prize Provider. If Winners elect to purchase any products on the shopping list, Winner shall be responsible for all of the costs associated with purchasing the items, including taxes, shipping, and handling.

Estimated Retail Value (“ERV”) of Prize is six hundred forty-eight dollars ($648.00). ERV of all Prizes is one thousand two hundred ninety-six dollars ($1,296.00). Actual Retail Value (“ARV”) of Prize may vary.

All details of Prize will be determined by Sponsors in their sole discretion. Sponsors reserve the right to substitute Prize (or portion thereof) with a similar prize (or prize element) of comparable or greater value. All taxes and other expenses, costs, or fees associated with the acceptance and/or use of Prize are the sole responsibility of the Winners. Prize cannot be transferred by Winners or redeemed for cash and is valid only for the items detailed above, with no substitution of Prize by Winners. If Prize is unclaimed within a reasonable time after notification from Sponsors, as determined by Sponsors in their sole discretion, it will be forfeited, and time permitting, an alternate Winner may be selected from the remaining eligible Entries at Sponsors’ sole discretion. 

CONDITIONS: By entering the Contest, each entrant agrees for entrant and for entrant’s heirs, executors, and administrators (a) to release and hold harmless Contest Entities, Instagram, and each of their respective officers, directors, and employees (collectively, “Released Parties”) from any liability, illness, injury, death, loss, litigation, or damage that may occur, directly or indirectly, whether caused by negligence or not, from such entrant’s participation in the Contest and/or his/her acceptance, possession, use, or misuse of Prize or any portion thereof (including any travel related thereto); (b) to indemnify Released Parties from any and all liability resulting or arising from the Contest and to hereby acknowledge that Released Parties have neither made nor are in any manner responsible or liable for any warranty, representation, or guarantee, express or implied, in fact or in law, relative to Prize, including express warranties provided exclusively by Prize Provider that are sent along with Prize; (c) if selected as a Winner, to the posting of such entrant’s name, Instagram username, and Statement on Page and the use by Released Parties of such name, Instagram username, Statement, voice, image, and/or likeness for publicity, promotional, and advertising purposes in any and all media now or hereafter known, throughout the world in perpetuity, without additional compensation, notification, permission, or approval, and, upon request, to the giving of consent, in writing, to such use; and (d) to be bound by these Official Rules and to waive any right to claim any ambiguity or error therein or in the Contest itself, and to be bound by all decisions of the Sponsors, which are binding and final. Failure to comply with these conditions may result in disqualification from the Contest at Sponsors’ sole discretion.

ADDITIONAL TERMS: Sponsors reserve the right to permanently disqualify from any promotion any person they believe has intentionally violated these Official Rules. Any attempt to deliberately damage the Contest or the operation thereof is unlawful and subject to legal action by Sponsors, who may seek damages to the fullest extent permitted by law. The failure of Sponsors to comply with any provision of these Official Rules due to an act of God, hurricane, war, fire, riot, earthquake, terrorism, act of public enemies, actions of governmental authorities outside of the control of Sponsors (excepting compliance with applicable codes and regulations), or other “force majeure” event will not be considered a breach of these Official Rules.  Released Parties assume no responsibility for any injury or damage to entrants’ or to any other person’s computer relating to or resulting from entering or downloading materials or software in connection with the Contest. Released Parties are not responsible for telecommunications, network, electronic, technical, or computer failures of any kind; for inaccurate transcription of entry information; for errors in any promotional or marketing materials or in these Official Rules; for any human or electronic error; or for entries that are stolen, misdirected, garbled, delayed, lost, late, damaged, or returned. Sponsors reserve the right to cancel, modify, or suspend the Contest or any element thereof (including, without limitation, these Official Rules) without notice in any manner and for any reason (including, without limitation, in the event of any unanticipated occurrence that is not fully addressed in these Official Rules). In the event of cancellation, modification, or suspension, Sponsors reserve the right to select Winners in a random drawing from among all eligible, non-suspect entries received prior to the time of the event warranting such cancellation, modification, or suspension. Notice of such cancellation, modification, or suspension will be posted on the Page. Sponsors may prohibit any entrant or potential entrant from participating in the Contest, if such entrant or potential entrant shows a disregard for these Official Rules; acts with an intent to annoy, abuse, threaten, or harass any other entrant, Sponsors, or Sponsors’ agents or representatives; or behaves in any other disruptive manner (as determined by Sponsors in their sole discretion). Sponsors reserve the right to modify these rules for clarification purposes without materially affecting the terms and conditions of the Contest.

DISPUTESThe Contest is governed by, and will be construed in accordance with, the laws of the State of New York, and the forum and venue for any dispute shall be in New York, New York. If THE controversy or claim is not otherwise resolved through direct discussions or mediation, it shall THEN be resolved by FINAL AND binding arbitration administered by JUDICIAL ARBITRATION AND MEDIATION SERVICES, INC., in accordance with its Streamlined Arbitration Rules and Procedures or subsequent versions thereof (“JAMS Rules”).  The JAMS Rules for selection of an arbitrator shall be followed, except that the arbitrator shall be experienced and licensed to practice law in new york.  All proceedings brought pursuant to this paragraph will be conducted in the County of new york.  THE REMEDY FOR ANY CLAIM SHALL BE LIMITED TO ACTUAL DAMAGES, AND IN NO EVENT SHALL ANY PARTY BE ENTITLED TO RECOVER PUNITIVE, EXEMPLARY, CONSEQUENTIAL, OR INCIDENTAL DAMAGES, INCLUDING ATTORNEY’S FEES OR OTHER SUCH RELATED COSTS OF BRINGING A CLAIM, OR TO RESCIND THIS AGREEMENT OR SEEK INJUNCTIVE OR ANY OTHER EQUITABLE RELIEF.

WINNER ANNOUNCEMENT: For the names of the Winners, available after April 14, 2021, an email to with “Universal Kids & YouthfulNest Room Update Contest” in the subject line to be received by June 14, 2021.

This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with Instagram.